AI Insights · Timothy · January 2025
Top Music and Audio Apps in New Zealand: Q4 2024 Performance
Explore the performance trends of the top music and audio apps on a unified platform in New Zealand during Q4 2024, including insights on downloads, revenue, and active users.
In the fourth quarter of 2024, the top music and audio applications in New Zealand showed varied performance trends on a unified platform. Here’s a closer look at how these apps fared:
Spotify: Music and Podcasts experienced consistent weekly revenue, peaking at approximately $27.2K in early December. Weekly downloads saw significant growth, notably reaching 11.6K during the week of December 2. Active users fluctuated slightly, with numbers around 900K for most of the quarter.
JBL Headphones saw a gradual increase in weekly downloads, peaking at 8.6K the week of December 23. Active users also rose steadily, reaching over 17.1K by the end of December.
For Beat Maker Pro - DJ Drum Pad, revenue showed a gradual increase, closing the quarter at around $750. Downloads fluctuated, with a notable peak of 4.3K in mid-December. Active user numbers mirrored this trend, peaking at 9.7K in early December.
Music Player & MP3 - DDMusic maintained steady weekly downloads, hovering around 2K. Active user numbers remained stable, with slight increases towards the end of the quarter, reaching just under 7K.
Finally, Musicify-Offline MP3 Player saw a variable download trend, with a peak of 3.5K in late October. Active users grew throughout the quarter, ending with approximately 2.9K.
These insights, sourced from Sensor Tower, highlight the dynamic landscape of music and audio apps in New Zealand. For more detailed analytics, visit Sensor Tower’s platform.
